Ferri Lighting Design & Associates (FLDA) is a leading creator of broadcast and cable network studio lighting designs that emphasize efficient and effective filmic lighting. The company’s designs accentuate lighting regardless of video format output, and are developed in conjunction with producers, directors, and production designers.
The FLDA look is well-recognized in the industry as a warm, pleasing filmic lighting that is optimized for complex multi-camera productions. The FLDA team’s work is optimized for high-definition television, and can be applied to all television formats.
FLDA is recognized as specialists in multi-camera television production, their forward thinking approach to projects means they always design with an eye towards creating a pristine, high-definition image. Their design principles apply to all television formats regardless of how it is being viewed.
The designers at FLDA believe that lighting should not be a conscious element to the viewer; it is a critical element to the production. Lighting should support and complement the talent while enabling the production to communicate effectively at all times. FLDA’s design team is very aware of their responsibility to help grab the viewer’s attention. Clients can expect that FLDA will bring the very latest lighting technologies to their project in a manner that will create a look that will stand out.
FLDA stresses that television projects always look their best when the lighting designer collaborates with the producers, directors and production designers from the very beginning of the project.
Bruce Ferri, a SUNY Purchase alumnus, has been designing for television for more than 25 years. His work has been seen on ABC, NBC, CBS and FOX as well as many of the cable networks.
Mick Smith has worked extensively as a Lighting Designer for studios and broadcasts in markets across the country and around the world. In 2010, Smith won a Sports Emmy together with Bruce Ferri for their work on MLB Tonight on the MLB Network
Fred Bock began his career as a Lighting Designer in the Detroit area after graduating from Eastern Michigan University with a double major in Theatre and Broadcasting.
Matt graduated from SUNY Purchase Design/Technology conservatory. He was working with FLDA on a freelance basis since its creation in 2009 and joined full time in January of 2014